We gave Ben Lewis Design a fairly open brief but in the end the final rebranding that they came up with was all that we asked for. It was dynamic, professional and really reinforced our own key messages. They also redesigned our stationary to fully realise the potential of the new branding and our overall impression of their company was one of the utmost professionalism.




CLIENT / Probus Aviation

YEAR / 2015

work / Logo & Branding




Rebranding a successful company is

always an exciting prospect, and after

the client asked us to help breathe new life into the visual elements for Probus Aviation this proved to be no exception.





Here, just the hint of an aeroplane

(which conveniently doubles up as the letter "P") is enough to suggest an aviation link, but at the same time, moderately enough to allow the logo to hold a certain authenticity.